Your stance = your why.

December 3rd, 2010

There’s that why word again. It was marketing consultant Simon Sinek’s ideas on the overriding importance of why you do what you do that triggered my post on Oct. 15th titled “The why.” And I was compelled to revisit the subject after Dan Burrier’s article Create a Nelson Mandela Brand appeared on yesterday’s Harvard Business Review blog.

Burrier, chief innovation officer of Ogilvy & Mather North America, reminds us that true branding, or creating an identity for goods or services that differentiates them from those of others, isn’t accomplished by a list of attributes. Rather it’s what a company, product or idea stands for that creates value, instills trust and loyalty, and drives market behavior.

That stance is why you do what you do. So there’s the human factor. You. Where you stand as a leader is based on your purpose, values and beliefs. They form your mission. And when that mission is pursued with determination, persistent effort and a burning desire for to achieve it, you inspire. And when you can do that, the brand attributes and market results you desire will follow.

Ahhh-preciation.

November 26th, 2010

It’s become a tradition at our Thanksgiving meal to go around the table and name something we’re thankful for. And from those shared thoughts of gratitude, good feelings abound.

I find a little treasure in each of those moments. Because when we give our attention to the positive aspects of life’s experiences, our energy flows. And we feel good. So here’s to many thoughts of appreciation, creating an abundant supply of positive energy, and feeling on top of the world.

Inner senses.

November 19th, 2010

Sharks have always fascinated my brother, a deep-sea diver. This week he was eager to share something he heard while watching “Sharkman,” a program that aired on DiscoveryTV. The show was about tonic mobility – a trance state that sharks can be put into. He knew I’d be interested in what world-famous diving instructor and shark-diver expert Cristina Zenato had to say. So he sent me a YouTube clip of the segment in which Zenato explains to the program host how important it is he stays calm during their dive to hand feed sharks, because sharks can sense the electromagnetic impulses our brains put out. Impulses like fear. My brother knows me well, and we’ve talked about thoughts and emotions as not only electrical discharges, but as  “things” with electromagnetic properties.

Yes, sharks and other animals use inner senses. So I wonder…what about our inner senses? What they are? What we call intuition, or telepathy, perhaps? How many are there? Do we use them without being aware of how? Like breathing, do we use them without thinking about it? Good topic, I think, for a Qinomics point of view sometime soon. In the meantime, thanks again, Johnny.

A cosmic stir.

November 12th, 2010

The debate over origins of the universe was back in the headlines after the September publication of Stephen Hawking and Leonard Mlodinow’s book “The Grand Design” and a subsequent Sept. 10 interview on “Larry King Live.”

In this month’s Scientific American magazine, editor Davide Castelvecchi presents a “Science in Society” piece on counter arguments to the authors’ theory that “science can explain the universe without the need for a creator.” Castelvecchi tapped the opinions of Rev. Robert E Barron, professor of theology at Chicago’s University of St. Mary of the Lake, Leonard Susskind, the Felix Bloch professor of theoretical physics at Stanford University, and the npr.org blog post on the subject by Marcelo Gleiser, professor of physics and astronomy at Dartmouth College.

I was most intrigued by what Gleiser had to say, so I wanted to read more. The following is an excerpt from his Sept. 9, 2010 blog post:

“I claim that contemplating a final theory is inconsistent with the very essence of physics, an empirical science based on the gradual collection of data. Because we don’t have instruments capable of measuring all of Nature, we cannot ever be certain that we have a final theory. There’ll always be room for surprises, as the history of physics has shown again and again. In fact, I find it quite pretentious to imagine that we humans can achieve such a thing. As I argue in my book, it’s much more realistic to take science as a self-correcting narrative where new theories spring from the cracks of old ones. There is no indication whatsoever that such modus operandi is close to completion due to the advent of a final theory.”

Isn’t this really what science is all about? And how it began? With man’s desire to understand all of nature? So here’s acknowledgment that our scientific instruments are incapable of measuring, and therefore defining, all the laws of nature. And isn’t he saying there is no end for the developments possible? So, I say, let the ideas fly.

And the winner said…

November 5th, 2010

Most fans of the TV show “Project Runway” were left with jaws dropped at the end of last week’s finale episode. As evidenced by their heated discussion, the four judges were split on their final decision. Yet they named ready-to-wear designer Gretchen Jones the winner. How did that happen?! How could Gretchen have edged out the artistic, viewer-favorite Mondo Guerra?

I, too, had thought Mondo’s win a forgone conclusion. That is, until the second-to-last episode when the finalists talked on camera about their desire to win. I listened to what they each had to say and surprisingly thought to myself,  Gretchen is now the likely winner.

Below, without attribution, is what both Mondo and Gretchen had to say. Can you guess which quote belongs to the winner?

“I want this so bad that I can taste it, and I just don’t want to fail. Whatever happens, I know that I’m going to walk away from this experience a better person, and I tend to be more grateful.”

“It’s all or nothing. I’ve given up everything. I have nowhere to live. I don’t know what I’m going to do. All I do know is that this is my dream. It’s really my dream.”

Which statement do you think conveys acceptance of nothing less than winning? What words express the state of mind of achievement? Which statement signals unstoppable success? I think you know.

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